Where We Operate

Currently Serving
North India's Pilgrim Corridor.

Relaef launched in 2026 and is actively serving hotels in Katra, Patnitop, Jammu, Haridwar, and Rishikesh. Same ₹39/bed pricing, 48-hour wash-and-return turnaround, and clinical standards across all five locations.

5

Cities in active coverage

48 hr

Wash-return turnaround

₹39

Per bed, all inclusive

Why We Started Here

The Vaishno Devi–Ganga corridor is one of India's busiest hotel markets.

Katra, Patnitop, and Jammu sit on the Vaishno Devi pilgrim route — handling millions of visitors annually in hotels that face extreme seasonal variance and high guest turnover. Haridwar and Rishikesh see similar pressure from the Char Dham circuit and yoga tourism. These are exactly the conditions where linen quality fails first and guest complaints hit hardest.

We started here because the need was clearest, and because building reliable logistics in these geographies — mountains, pilgrim surges, monsoon disruptions — proves the model for everywhere else.

Katra & Patnitop

Vaishno Devi pilgrim belt. Peak season sees 10× normal occupancy. Hotels need scale-on-demand linen with zero theft and rapid turnaround.

Jammu

Year-round transit hub for pilgrims and business travellers. Consistent demand, growing mid-market hotel inventory.

Haridwar

Major pilgrimage destination on the Ganga. Festival periods (Kumbh, Kanwar Yatra) create extreme demand spikes across all hotel categories.

Rishikesh

Yoga tourism and adventure travel draw international guests who expect verifiable hygiene standards — exactly what the QR hygiene seal delivers.

How the Logistics Work

48-Hour Turnaround, Every City

Day 0

Collection

Your used linen is sealed and collected by our logistics partner. Each bag is RFID-scanned and manifested.

Day 1

Clinical Wash

Linen is processed at 88–92°C at our facility. QR hygiene seals are assigned per batch.

Day 2

Delivery

Fresh, sealed linen is delivered to your property. Digital delivery confirmation sent immediately.

Not in Our Coverage Yet?

We're building outward.

We evaluate new cities based on hotel partner interest. If there are 3 or more hotels in a location who want to onboard, we can build the logistics hub. Reach out and tell us where you are.

Ready to get started?

Book a free site audit. Our local team will visit your property, assess your linen operation, and give you a personalised quote within 24 hours.